Rather than Easter egg hunts this year, I’ll be trying to track down chocolate treats that are a genuine pleasure to eat. Maybe it’s just my age, but the usual offerings just don’t seem to feel that special anymore.

I mean, today’s Easter eggs are so paper thin they’d crack if you blew on them – not like those we had 30 years ago, when they took effort to break, with shells satisfyingly chunky enough to take a decent bite. Now you’d need to snaffle two or three of those wafer-like shells to get the equivalent chocolate hit, and even then potentially still feel cheated.

I blame it on ‘shrinkflation’. Not only has Easter egg packaging shrunk (and yes, that’s a good, sustainable thing), but the products themselves have got smaller as well, as if they’ve had to lose several inches to fit into their new more compact wrappings.